Who is the target audience for co-living?

With high speed wifi, utilities, cleaning and. Students looking for convenient accommodation are a natural target audience for living spaces.

Who is the target audience for co-living?

With high speed wifi, utilities, cleaning and. Students looking for convenient accommodation are a natural target audience for living spaces. With high-speed Wi-Fi, utilities, cleanliness, and amenities included, it's no surprise that cohabitation residences attract local and foreign undergraduate or graduate university students who may prefer to live off-campus. They are also ideal for international students who come alone from abroad to study at pre-university institutions in Singapore. Current living spaces are homes managed by a company or real estate agents, which eliminates all contact between the tenant and the landlord.

Residents have their own homes and private furnished bathrooms (usually), but they share common spaces such as living, cooking and recreational areas. Based on the idea of a sharing economy, all common expenses are divided equally among residents. The rent paid by a resident becomes cheaper, without having to compromise quality of life or space. Living spaces are mainly aimed at young professionals and millennials who yearn for a full life, without having to compromise their living standards despite their limited budget. In addition, given the fast-paced and dynamic nature of the labor market, professionals are reluctant to make a big real estate commitment, whether signing an 11-month rental contract or buying a home.

Living spaces represent the perfect platform for these employees, who may have to change cities at any time. When you finalize a list of locations, award additional points to areas that offer your potential customers a unique experience. From cafés to clubs to parks, what makes the neighborhood stand out for someone who lives there for six months, a year, or two years? What types of buildings prevail?.